/* Editorial direction: typography, space, photography, and a single ruled grid. */
:root{--paper:#f4f4ef;--ink:#101010;--muted:#53534e;--line:#b9b9b2;--blue:#e5e5df;--blue-deep:#101010;--navy:#101010;--max:1440px;--display-font:Arial,'Helvetica Neue',sans-serif}
body{padding-top:0;font-family:Arial,'Helvetica Neue',sans-serif;background:var(--paper);color:var(--ink);line-height:1.5}
.shell{width:min(calc(100% - 64px),var(--max))}
h1,h2,h3,h4{font-family:var(--display-font)!important;font-weight:700!important;letter-spacing:-.055em;line-height:1}
.nav{position:relative;background:var(--paper);border:0;backdrop-filter:none;color:var(--ink)}
.nav-inner{min-height:84px;position:relative;align-items:center}
.name-wordmark{font-size:21px;font-weight:700;letter-spacing:-.055em;text-transform:uppercase;line-height:1}
.menu{display:block;font-size:16px;font-weight:700;letter-spacing:-.035em;text-transform:none;color:var(--ink);cursor:pointer;padding:12px 0 12px 20px;z-index:52;min-height:44px}
.nav-links{display:none;position:absolute;left:auto;right:0;top:68px;width:min(620px,100%);padding:20px 24px 70px;background:var(--paper);border:1px solid var(--ink);box-shadow:0 22px 40px #00000012;z-index:51;gap:0;align-items:stretch;text-transform:none;letter-spacing:-.055em}
.nav-links.open{display:flex;flex-direction:column}
.nav-links a{font-size:clamp(32px,4.5vw,58px);font-weight:700;line-height:1.05;padding:13px 0;border-bottom:1px solid var(--line)}
.nav-links a:hover,.nav-links a:focus-visible{color:var(--muted);border-bottom-color:var(--ink)}

.skip-link{position:absolute;left:20px;top:-90px;z-index:100;background:var(--ink);color:white;padding:12px 20px}.skip-link:focus{top:12px}
a:focus-visible,button:focus-visible,input:focus-visible,textarea:focus-visible{outline:2px solid var(--ink);outline-offset:5px}
.edition-line{display:flex;justify-content:space-between;gap:20px;font-size:12px;text-transform:uppercase;font-weight:700;margin-top:24px}
.editorial-masthead{margin:60px 0 70px;font-size:clamp(110px,18.5vw,280px);line-height:.79;letter-spacing:-.085em;font-weight:700}
.editorial-masthead>span{display:block}.editorial-masthead>span+span{margin-top:.08em;margin-left:23%}.editorial-masthead sup{font-size:.19em;vertical-align:top;display:inline-block;margin:.15em 0 0 .14em;letter-spacing:0}
.practice-grid{display:grid;grid-template-columns:1fr 2fr;gap:24px;padding:0 0 110px}
.practice-grid h2{font-size:18px;letter-spacing:-.025em;margin:5px 0 0}
.practice-grid>div{max-width:820px}
.practice-grid p{font-size:clamp(23px,2.9vw,43px);line-height:1.15;letter-spacing:-.045em;margin:0 0 24px}
.editorial-link{display:inline-flex;gap:40px;align-items:center;border-bottom:1px solid var(--ink);padding:10px 0;font-size:15px;font-weight:700;margin-top:12px}.editorial-link:hover span{transform:translate(3px,-3px)}.editorial-link span{transition:transform .2s}
.editorial-portrait{margin:0 0 100px}.editorial-portrait>img{display:block;width:100%;height:clamp(440px,61vw,780px);object-fit:cover;object-position:50% 34%;filter:grayscale(1)}
.editorial-portrait figcaption{display:flex;justify-content:space-between;gap:20px;padding-top:12px;font-size:12px;font-weight:700;line-height:1.2;text-transform:uppercase}
.connect{border-top:1px solid var(--ink);background:var(--paper);padding:24px 0 26px}.connect-grid{display:block}.footer-label{font-size:12px;text-transform:uppercase;font-weight:700}.connect-title{font-size:clamp(64px,13vw,180px);font-weight:700;letter-spacing:-.075em;line-height:1.2;display:flex;justify-content:space-between;margin:45px 0 70px}.connect-bottom{display:flex;justify-content:space-between;gap:24px;font-size:13px;font-weight:700}
.footer{background:var(--paper);color:var(--ink);padding:28px 0;border-top:1px solid var(--ink)}.footer .site-logo{filter:none;width:135px}.footer-inner{align-items:flex-start}.footer small{max-width:300px;font-size:11px;text-transform:uppercase;line-height:1.3}.footer a{font-size:13px}
.kicker,.eyebrow,.research-sector-label{font:700 12px/1.4 Arial,sans-serif;letter-spacing:.02em;text-transform:uppercase;color:var(--ink)}
.selected-work{padding-top:64px;padding-bottom:110px}.work-heading{display:grid;grid-template-columns:1.5fr 1fr;align-items:end;gap:60px;margin-bottom:80px}.section-rule{display:none}.work-heading h1{font-size:clamp(70px,11vw,165px);line-height:.88;letter-spacing:-.075em;margin:0}.work-heading>p{font-size:clamp(18px,2vw,28px);letter-spacing:-.035em;line-height:1.25;margin:0;max-width:470px}
.work-list{counter-reset:work}.work-row{counter-increment:work;display:grid;grid-template-columns:40px minmax(180px,.8fr) minmax(0,1.1fr) 30px;gap:38px;align-items:center;padding:48px 0;min-height:210px;border-top:1px solid var(--ink);border-bottom:0;transition:opacity .2s}.work-row::before{content:counter(work,decimal-leading-zero);align-self:start;font-size:12px;font-weight:700;padding-top:5px}.work-row:last-child{border-bottom:1px solid var(--ink)}.work-row:hover{opacity:.65}.work-logo{border:0;padding:0;display:flex;justify-content:flex-start;align-items:center;min-height:90px}.work-logo img{width:auto;max-width:min(100%,240px);height:auto;max-height:95px;object-fit:contain;filter:grayscale(1)}.work-row-specialty-coffee .work-logo img{max-height:110px}.work-summary h3{font-size:clamp(21px,2.2vw,32px);letter-spacing:-.04em;line-height:1.08;margin:0 0 16px}.work-summary p{font-size:16px;line-height:1.4;color:var(--muted);margin:0;max-width:500px}.work-sector-name{font:700 32px/1 Arial,sans-serif;letter-spacing:-.05em}.row-arrow{width:28px;transition:transform .2s}.work-row:hover .row-arrow{transform:translate(4px,-4px) rotate(-45deg)}
.study{padding:54px 0 110px}.study h1{font-size:clamp(54px,8.5vw,128px);line-height:.96;letter-spacing:-.065em;max-width:1250px;overflow-wrap:anywhere;margin:30px 0}.study .intro{background:transparent;color:var(--ink);font-size:clamp(22px,2.8vw,36px);line-height:1.2;letter-spacing:-.035em;max-width:900px;margin-bottom:50px}.study-back{font-size:13px;margin-bottom:48px}.study-meta{border-color:var(--ink);padding:24px 0;margin:40px 0 64px;gap:28px 80px}.study-meta strong{font-size:12px;text-transform:uppercase;margin-bottom:6px}.study-meta span{font-size:15px}.study-section{grid-template-columns:1fr 2fr;gap:50px;padding:40px 0 55px;border-color:var(--line)}.study-section h2{font-size:clamp(24px,2.8vw,40px);letter-spacing:-.045em}.study-section p,.study-section li{font-size:17px;line-height:1.6}.study-section h3{font-size:24px;letter-spacing:-.035em}.study-file{border:0;border-top:1px solid var(--ink);padding:24px 0;background:transparent}.study-file strong{font-size:23px;letter-spacing:-.035em}.study-file:hover strong{text-decoration:underline}.study-files{gap:8px}.study-verdict{background:var(--blue)}.project-brand{display:flex;align-items:center;width:min(100%,280px);height:100px;margin:24px 0}.project-brand img{max-width:100%;height:auto;max-height:95px;filter:grayscale(1)}.project-brand-specialty-coffee{height:140px}.project-brand-specialty-coffee img{max-height:130px}.research-sector-label{margin-top:30px}.coffee-brand-link{grid-column:2}
.resume-hero{padding:64px 0 70px;background:var(--paper);border-color:var(--ink)}.resume-hero h1{font-size:clamp(68px,11vw,160px);line-height:.9;letter-spacing:-.075em;max-width:1200px;margin:35px 0 45px}.resume-hero .lede{margin-left:33.333%;font-size:clamp(19px,2.4vw,30px);line-height:1.25;letter-spacing:-.035em;max-width:800px;color:var(--ink)}.resume-hero .hero-actions{margin-left:33.333%}.button,.study-button{border-radius:0;font:700 12px/1.3 Arial,sans-serif;letter-spacing:.01em;min-height:48px;cursor:pointer}.button.primary,.study-button{background:var(--ink);color:var(--paper)}.button:hover,.study-button:hover{background:#3e3e3b;border-color:#3e3e3b;color:white}.resume-grid{grid-template-columns:1fr 2fr;gap:64px;padding-block:64px 100px}.resume-photo img{filter:grayscale(1)}.resume-sidebar h2,.resume-main>h2{font-size:13px;letter-spacing:0;line-height:1.2}.resume-entry{grid-template-columns:minmax(0,1fr) 120px;padding:30px 0;gap:30px}.resume-entry h3{font-size:25px;line-height:1.08;letter-spacing:-.045em}.resume-entry time{font-size:12px}.resume-entry li{font-size:16px}.resume-sidebar p,.resume-sidebar li{font-size:15px}
.blog-page,.blog-page:has(.blog-entry){padding-top:64px}.blog-intro{max-width:none;padding-bottom:90px}.blog-intro h1{font-size:clamp(68px,12vw,180px);line-height:.9;letter-spacing:-.075em;margin:35px 0 50px}.blog-intro p{margin-left:33.333%;max-width:750px;font-size:clamp(21px,2.5vw,33px);line-height:1.2;letter-spacing:-.035em;color:var(--ink)}.blog-entry{grid-template-columns:1fr 2fr;gap:48px}.blog-entry h2{font-size:clamp(32px,4vw,58px);line-height:1.02;letter-spacing:-.05em}.blog-entry h3{font-size:30px;letter-spacing:-.04em}.blog-entry-meta{letter-spacing:0;font-size:12px}.blog-video{background:var(--ink)}
.contact-page{grid-template-columns:1fr 1fr;gap:80px;padding-block:64px 110px}.contact-intro h1{font-size:clamp(70px,11vw,160px);letter-spacing:-.075em;margin:30px 0 50px;line-height:.9}.contact-intro>p{font-size:clamp(21px,2.3vw,30px);letter-spacing:-.035em;line-height:1.25;color:var(--ink)}.contact-direct{margin-top:90px}.contact-direct a{font-size:clamp(16px,2vw,27px);letter-spacing:-.035em;overflow-wrap:anywhere}.contact-panel{background:transparent;padding:0;padding-top:50px}.contact-field label{letter-spacing:0;font-size:12px}.contact-field input,.contact-field textarea{background:transparent;border:0;border-bottom:1px solid var(--ink);padding:12px 0}.contact-field textarea{border-top:1px solid var(--line);margin-top:10px}.contact-fields{gap:24px}.contact-field{margin-bottom:28px}.contact-status{color:var(--ink)}
.ongrid-research-stats strong,.ongrid-research-file strong,.ongrid-opportunity-title{font-family:Arial,sans-serif!important;font-weight:700;letter-spacing:-.05em}.ongrid-artifact{margin:20px 0}.ongrid-approach{gap:30px}.flow-system,.ongrid-flow-map,.case-summary>div{background:var(--blue)}.flow-growth>div{background:var(--ink)}.flow-growth span{color:#c9c9c3}.case-summary,.ongrid-flow-map,.flow-stages li,.flow-growth{border-color:var(--line)}.flow-label,.flow-source span,.flow-system span,.flow-stages span,.flow-return{color:var(--ink)}
@media(min-width:1500px){.editorial-masthead{font-size:275px}}
@media(max-width:900px){.shell{width:calc(100% - 40px)}.practice-grid{grid-template-columns:1fr 2fr;padding-bottom:75px}.work-heading{grid-template-columns:1fr;gap:32px;margin-bottom:55px}.work-heading>p{margin-left:25%;max-width:650px}.work-row{grid-template-columns:24px minmax(130px,.8fr) minmax(0,1fr) 24px;gap:24px}.resume-grid{grid-template-columns:1fr 2fr;gap:35px}.resume-entry{grid-template-columns:1fr;gap:12px}.resume-entry time{grid-row:1;text-align:left}.contact-page{gap:40px}.study-meta{gap:25px 45px}.study-section{gap:30px}}
@media(max-width:650px){.shell{width:calc(100% - 32px)}.nav-inner{min-height:68px}.name-wordmark{font-size:17px}.menu{font-size:14px}.nav-links{top:59px;padding:16px 20px 50px;width:100%}.nav-links a{font-size:38px}.edition-line{margin-top:24px;font-size:9px;gap:16px}.edition-line span:last-child{max-width:150px;text-align:right}.editorial-masthead{font-size:20.8vw;margin:50px 0 55px;letter-spacing:-.085em}.editorial-masthead>span+span{margin-left:12%;margin-top:.12em}.practice-grid{grid-template-columns:85px minmax(0,1fr);gap:18px;padding-bottom:75px}.practice-grid h2{font-size:13px;margin-top:3px}.practice-grid p{font-size:21px;line-height:1.2;letter-spacing:-.04em;margin-bottom:20px}.editorial-link{font-size:12px;gap:15px;margin-top:0}.editorial-portrait{margin-bottom:75px}.editorial-portrait>img{height:112vw;max-height:600px;object-position:50% 35%}.editorial-portrait figcaption{font-size:9px;gap:12px}.editorial-portrait figcaption>span:nth-child(2){display:none}.connect-title{margin:45px 0 65px;font-size:19vw}.connect-bottom{font-size:10px;gap:15px;flex-wrap:wrap}.connect-bottom a:first-child{width:100%}.footer-inner{display:grid;grid-template-columns:1fr 1fr;gap:24px}.footer small{font-size:9px}.footer-inner>a:last-child{grid-column:1/-1;font-size:12px}.selected-work{padding-top:44px;padding-bottom:75px}.work-heading h1{font-size:19vw}.work-heading>p{margin-left:20%;font-size:20px}.work-row{grid-template-columns:24px minmax(0,1fr) 24px;gap:20px 16px;padding:30px 0;min-height:0}.work-row::before{grid-column:1;grid-row:1}.work-logo{grid-column:2;grid-row:1;min-height:70px}.work-logo img{max-width:190px;max-height:70px}.work-summary{grid-column:2;grid-row:2}.work-summary h3{font-size:23px;margin-bottom:10px}.work-summary p{font-size:14px}.row-arrow{grid-column:3;grid-row:1;width:22px}.work-sector-name{font-size:29px}.desktop-break{display:none}.study{padding-top:35px;padding-bottom:65px}.study h1{font-size:clamp(43px,12vw,74px)}.study .intro{font-size:24px;margin-bottom:35px}.study-meta{gap:24px;margin-bottom:45px}.study-section{grid-template-columns:1fr;gap:25px;padding:30px 0}.study-section h2{font-size:29px}.study-section p,.study-section li{font-size:16px}.coffee-brand-link{grid-column:1}.study-files{min-width:0}.study-file strong{font-size:22px}.resume-hero{padding:44px 0}.resume-hero h1{font-size:18vw}.resume-hero .lede,.resume-hero .hero-actions{margin-left:0}.resume-hero .lede{font-size:22px}.hero-actions .button{width:auto}.resume-grid{grid-template-columns:1fr;padding-block:40px 70px;gap:50px}.resume-photo{max-width:280px}.resume-entry h3{font-size:26px}.blog-page,.blog-page:has(.blog-entry){padding-top:44px;padding-bottom:70px}.blog-intro h1{font-size:19vw}.blog-intro p{margin-left:15%;font-size:23px}.blog-entry{grid-template-columns:1fr;gap:28px}.blog-entry-meta{flex-direction:row;justify-content:space-between;gap:16px}.blog-entry h2{font-size:37px}.contact-page{grid-template-columns:1fr;gap:30px;padding-block:44px 70px}.contact-intro h1{font-size:22vw;margin-bottom:40px}.contact-intro>p{font-size:25px}.contact-direct{margin-top:45px}.contact-direct a{font-size:23px}.contact-panel{padding-top:15px}.contact-fields{grid-template-columns:1fr;gap:0}.ongrid-research-stats{grid-template-columns:1fr;gap:20px}.ongrid-approach{grid-template-columns:1fr}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*::before,*::after{transition:none!important}}
@media print{.nav,.skip-link,.hero-actions{display:none}.shell{width:100%}body{background:white}.footer{display:none}.resume-hero{padding:20px 0}.resume-hero h1{font-size:60px}.resume-hero .lede{font-size:18px;margin-left:0}.resume-grid{padding-block:25px}.editorial-portrait>img{height:500px}}

/* Crop the baked-in black edge without altering the original portrait file. */
.portrait-window{height:clamp(440px,61vw,780px);overflow:hidden}
.portrait-window>img{display:block;width:100%;height:calc(100% + 32px);object-fit:cover;object-position:50% 34%;filter:grayscale(1);transform:translateY(-32px)}
.work-row{grid-template-columns:40px minmax(180px,.8fr) minmax(0,1.1fr)}
@media(max-width:900px){.work-row{grid-template-columns:24px minmax(130px,.8fr) minmax(0,1fr)}}
@media(max-width:650px){.portrait-window{height:112vw;max-height:600px}.portrait-window>img{object-position:50% 35%}.work-row{grid-template-columns:24px minmax(0,1fr)}}
@media print{.portrait-window{height:500px}}

/* Original PC mark, extracted from the existing brand lockup. */
.name-wordmark{display:inline-flex;align-items:center;min-width:44px;min-height:50px}.pc-monogram{display:block;width:42px;height:50px;object-fit:contain}
@media(max-width:650px){.pc-monogram{width:34px;height:40px}.name-wordmark{min-height:44px}}

/* Journal article reading rhythm. */
.blog-entry + .blog-entry{margin-top:88px}
.cab-entry h3{margin-top:42px}
.cab-changes{padding-left:22px;max-width:700px}
.cab-changes li,.cab-sources li{font-size:1.0625rem;line-height:1.7;margin-bottom:16px}
.cab-sources{border-top:1px solid var(--line);margin-top:42px;padding-top:4px}
.cab-sources h3{font-size:24px}
.cab-sources ol{padding-left:22px}
.cab-sources li{font-size:.9rem;margin-bottom:12px}
.cab-entry{scroll-margin-top:100px}
@media(max-width:650px){.blog-entry + .blog-entry{margin-top:60px}.cab-entry h3{margin-top:32px}.cab-entry .blog-entry-meta{justify-content:flex-start}.cab-entry .blog-entry-meta span:last-child{flex-basis:100%}}